Roemheld expands in China
The Roemheld Group strengthens its presence in China and has founded the Roemheld Production Systems (Nanjing) Co., Ltd. The subsidiary with headquarters in Nanjing, some 300 km north-west of Shanghai plans to intensify the sales activities and expand the services offered. Nanjing with eight million inhabitants is, after Shanghai, the second commercial and industrial centre in Eastern China and has a well-developed infrastructure, numerous universities and a highly-skilled workforce. The Roemheld Production System (Nanjing) Co., Ltd. is the second start-up of the Roemheld Group this year after the Römheld Rivi GmbH, focussing on magnetic clamping technology.
Closer to the customer, more intensive advice
The tasks of the new Asian subsidiary are the support of the key account and OEM customers, marketing and sales support and the expansion of services, including the supply of spare parts by a warehouse on site. Products and services shall be faster available and customers shall be provided with more intensive and comprehensive advice in a shorter time.
Expansion of the market leadership
The target of Roemheld Production Systems is, according to the General Manager Jia Tian, to expand the leading market position in the manufacturing, assembly, clamping and drive technology. In particular, customers in the mechanical engineering, automotive and aerospace industry and production automation are to be addressed.
Tian expects a strong demand especially for clamping and changing technology for workpieces and production tools as well as components and systems for the assembly, handling and drive technology. Furthermore, Chinese customers are interested above all in solutions for the automation of set-up processes and for the machine communication within Industry 4.0 applications. The new subsidiary offers in China the complete product range of the Roemheld Group.